The Archbishop Cramner, compares the modern Tory poster rather unfavourably with the more adventurous and striking posters of yester-year. My particular favourite is to the left, and is one of a number reported in The Daily Mail.
With one foot stamping on the Union Jack, the sinister beast launches itself at the virtuous maiden. Hairy arms outstretched, the demon of socialism throttles the pure and upright Britannia, her belt of prosperity providing her with no protection from this monster's onslaught.
Much as it might resemble some lurid advertisement for a B-grade British horror movie, this strident image is in fact an election poster issued by the Conservative Party in 1909.
It is one of dozens from the early 20th Century released from the Bodleian Library's archive, which is celebrating its 30th anniversary.
Indeed. Many of the other posters are well worth seeing; they are bold and strike home with serious messages. His Grace seems to agree with the view of Dan Hannan MEP, that these days we use unexceptional images and prose.
At the time, I thought this the ultimate sacrifice. “Greater love hath no man than this: that a man lay down his wife for his friends.”
But, looking at the bumph that has just come through my letterbox, I see that Boris is having to do something even more painful. He is having to write in cliché.
The greatest journalistic phrase-maker of our age, a man with a Shakespearean eye for a fresh image, is forcing himself to use the pedestrian idiom of the jobbing hack.
Whilst this is probably true—our use of English, the finest and most flexible language in the world, has been rendered unexceptional by the poor standard of education, the paucity of reading and the relentless pandering to the common demnominator of the largest parts of our media—I think that the real reason that the Tories are unable to use such stark images as those released by the Bodleian is simply that their message is not strong enough to be represented so starkly.
Ultimately, all that the big three parties offer us, these days, are different degrees of socialism: how could the Tories possibly produce a poster like that above when they are, in any case, socialist?
Which is why, of course, we thought that it was time to form a non-socialist party...
UPDATE: via the Taxpayers' Alliance, here's another good one.